Student Account usage has ended for the Spring 2026 semester. Additional materials will need to be paid for with a Debit/Credit Card.
CONSUMER BEHAVIOR (TEXT ONLY)
9780132671842
Pearson
10
2005
Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences.
This textbook can only be purchased through a student booklist. Please visit My Booklist to get started.